do this before you make a brand film 🍿
your 8-point checklist to ensure your brand’s key asset makes an impact. ☑️
You’re about to present your brand’s heart and soul to the world, in moving-picture form, and you’re about to enlist a video production house from Delhi📍. Your audiences are going to finally ‘get you’ and you shall be loved and feared all the same. But unless it meets a certain benchmark of narrative and production quality, nobody’s going to call it your ‘brand film’, and it could end being just another unlovable commercial for your product. In this blog post, with our years of experience as being that very production house in Delhi, we’ll dive into 8 ways to ensure your brand film is great and make it stand out from the rest.
1. reach out to a production house🎞
Call us sales-y, but it had to be said, and it had to be said first. In an age of creational over-accessibility, many people end up nurturing a misplaced overconfidence about their ability to create content. But in reality, a production house in India with a strong focus on storytelling 📇 can help your brand with the finishing it deserves. In today’s crowded landscape, it’s more important than ever to make sure your brand film stands out, and it’s going to have to come through the optics of things. A good storyteller can take your idea and craft it into a compelling narrative that will capture the attention of your audience.
Because production houses (big and small) typically are experts in their field, their insights towards your brand film can be really helpful and show things from a perspective that maybe you wouldn’t be able to spot otherwise.
2. think local ☎️
Local production houses can give your brand film a personal touch. If you’re looking for a film that really captures the essence of your brand, you’ll want to consider working with a local production house. These companies are often small and nimble, which means they can quickly adapt to your needs and produce a high-quality product.🫂
In addition, working with a local video production house from Delhi gives you the opportunity to build a personal relationship with the team and setup something to take into a working relationship into the future. For instance if you’re located in the North of India, it could be beneficial to look up a production house in Delhi and partner with them. This can be beneficial in terms of getting feedback and input on the project, as well as ensuring that the final product accurately reflects your brand. In today’s competitive marketplace, having a film that really expresses who you are can be a powerful differentiator.
Take BHX Project’s latest social experiment by our production house in India, for example. The Goa chapter of the brand reached out to the local us, with our office in Goa to capture and market their social experiment. The proximity of the production house to the brand helped the project immensely, from conceptualization to final creation, and most importantly understanding the real vibe🌈 of the place.
3. why blend in if you could stand out?☄️
Making your content stand out is essential in today’s competitive market with a production house in India. In today’s fast-paced, ever-changing world, it can be difficult to make your content stand out. With so much information available at our fingertips, it’s important to find ways to grab attention and keep viewers engaged.
Here are a few simple tricks🃏 you can use to make your content stand out. First, break the frame – ask yourself, if the standard POV, the best POV to tell my brand’s story. Apply this to your narrative and to your camera, literally.
Second, don’t be afraid to be different🦊. Be bold and try something new – this will help you stand out from the crowd. Tell a story that you yourself find compelling and relatable, and not just because it is ‘trending’. Educate yourself with a variety of topics and gain unique inferences and insights from there.
Finally, make sure your content is well-planned and error-free. If it’s not easy to comprehend, people will quickly move on. By following these tips, you can ensure that your content stands out in today’s competitive market.
4. experience counts 🧪
Hiring an experienced video production house from Delhi will ensure high quality and impactful films. Having a camera does not ensure a good film. It takes a real artist to make a good one.
Not just anyone can produce a work of art that is both high quality and impactful. It takes years of experience, dedication, and passion for a video production house in India to perfect the craft of filmmaking📀. When it comes time to produce your own film, you need to make sure you hire an experienced production house. They will have the knowledge and expertise necessary to create a masterpiece that you will be proud to call your own. With their help, you can be confident that your film will be everything you need it to be.
Take a look at this unique film by us for I Am Animal. Filmed in Mumbai but by us, a production house in Delhi, it is both, compassionate and powerful, while being poetic and artsy. There is angle, shadow and perspective play in every scene, but the transition makes it sit pretty well together, while being full throttle on the engagement and wow factor till the last music note. A culmination of many minds🧘🏻♀️ and the experiences in them.
5. remember who’s watching👀
Branded content should be relevant to your target audience🎯. When creating branded content, it’s important to keep your target audience in mind. After all, there’s no point in creating content that nobody will want to read or watch. That’s why relevance is so important. Your content should be relevant to the interests and needs of your target audience. Otherwise, it’s likely to fall flat🗺. So take some time to think about who you’re trying to reach with your content. What kind of things are they interested in? What do they need to know? Once you have a good understanding of your audience, you’ll be able to create content that is much more likely to resonate with them.
6. it’s all in the technique🤺
Use creative techniques to capture attention. If you’re looking for a way to really hit that mark and not just grab but retain attention, you’ll need to be creative. After all, there’s only so much you can do with a boring old sign that says “Please pay attention.”😆 Instead, try using some of these techniques:
- get personal😋: put your message on a t-shirt or write it in lipstick on a mirror.
- be funny🥳: use humour to get people’s attention. a funny sign or commercial is more likely to be noticed than a serious one.
- be provocative🤪: use shock value to get people’s attention. this can be done with an unexpected image or message.
- use celebrities🤯: if you want people to pay attention to your brand, use a celebrity endorsement. People are more likely to notice something if a famous person is involved.
By using these creative techniques, you’re sure to capture attention and get your message across. Being a video production house in India, we find that our humour and sensibilities are also informed by that and we play that to our strength.
7. really engage🤞🏻
You have got to be interesting. Let’s face it, life can be pretty boring sometimes. But that doesn’t mean you have to be a bore yourself! If you want to be more engaging and interesting, there are a few things you can do.
First, focus on being a good listener👂🏻. Pay attention to the people you’re talking to and make an effort to remember what they say.
Second, try to find common ground with the people you’d like watching your film. If you have something in common🎗, it will be easier to connect with them.
Third, ask questions⁉️ People love talking about themselves, so asking questions is a great way to get them started. Do surveys before making your film to really get a grasp on consumer pain points and expectations and work the field.
Finally, don’t be afraid to add your own personality to your brand. Be yourself and let your unique quirks shine through and people will be more likely to be drawn towards it.
8. quality matters🧶
The last tip we have for a way to improve your brand film is by ensuring that it is high quality. This means using good production values, hiring a professional production house in Delhi, and making sure that all aspects of the production are top notch. By ensuring high quality, you will create a film that is truly impressive and will make a lasting impression on viewers.🏻
In today’s fast-paced, highly competitive world, a brand film the from best production house in India is one of the best ways to reach and connect with your target audience. However, with so many brands vying for attention, it’s more important than ever to ensure that your brand film is high quality and stands out from the rest. Here are a few tips to help you improve your brand film:
First, make sure that the visuals are eye-catching and professional. This means investing💸 in good quality cameras and lenses, and working with a skilled cinematographer.
Second, don’t skimp on the audio. In addition to using high-quality microphones, be sure to work with a sound designer who can create an immersive soundscape that brings your brand film to life.🎛
Third, focus on telling a compelling story📝. Your brand film should be more than just a collection of pretty pictures; it should have a beginning, middle, and end, and should leave your viewers feeling engaged and inspired.
By following these tips, you can ensure that your brand film is high quality and stands out from the rest. With a little effort, you can create a powerful marketing tool that will help you connect with your target audience and achieve your business goals.🥅
Tell us in the comments below which trick you are most excited to try out and whether this article by your favourite production house in India was useful for you.